Everything You Need to Know About Starting a Salon at Home

Posted by : Lesly Ann Llarena
Date : 27 September, 2019

Intro

Interested in starting your own salon at home? Here are some tips and tricks to navigate starting your own salon business. It covers everything from the business plan, budgeting, types of equipment, rules and regulation, and tools to help your blooming business.

Create a Business Plan

Think about your business plan. Brainstorm what your salon would like, your personal brand, and what you want to offer to customers that are different from other competitors. You have the autonomy of your own business, in addition, too many choices and options you have.

Since you are the sole owner of the salon, you get the leisure to pick and choose what services you want to provide. Don’t do things that might make you more money but what you actually enjoy doing, after all, you have saved a lot of money by not having to pay rent for a booth.

What You Will Need to Open up Your at Home Salon

It’s essential to buy the right equipment even though you have a tight budget. It will make it easier for you to navigate running business and also provide comfort to your customers. Investing in the correct tools is important.

And some key equipment essentials are:

  • Chairs
  • Blowdryers
  • Hair Brushes
  • Towels
  • Scissors
  • Hair Clippers
  • Nail polish
  • Manicure/Pedicure sets
  • First Aid Kit
  • Disinfectants
  • Mirrors

Plan Your Finances Finance Plan

Identify how you will finance your business for the first 6 months. Crowdfunding, grants, and bank loans are some options. Getting support from friends and family is also a great choice!

In terms of finding equipment financing, here are some options:

Street Shares
You can get qualified instantly for free and have flexible terms. They offer 3 months to 3-year loans no matter if your business has been a year-long and doesn’t have a lot of revenue.

Ondeck
They have two flexible loans: one is up to $500,000 and the other one is up to $100,000.

Credibility Capital
Strategically helping small businesses grow. Loans can be from $50,000 to $500,000.

Smartbiz
Good for businesses that are two years old and more. There are two options to use the loan:  1. To grow your business or refinance an existing debt 2. Purchase or refinance real estate.

Funding Circle
Fast, affordable loans for small businesses. They can offer $25,000 to $500,000 amount of loan.

Legal Matters and Certifications

Making sure your blooming business meets all legal requirements, have the right certifications, and take extra precautions on safety hazards is vital. In addition to obtaining a state cosmetology license, here are some of the permits you need have:

  • Business operation license
  • Certificate of occupancy
  • A license to sell retail
  • A building permit
  • A fire department permit

Most applications are done online, but some states have different regulations so consulting with a lawyer is advisable.

Budget and Create Goals

As you start your business, keeping track of your budget is extremely important. Hire strategically, and make realistic goals.

It can usually be overwhelming to figure out the money aspects of things but you should keep these in mind when starting your salon:

Spending money on different brand items.

For example, buying Aveeno Nourish + Volumize Shampoo and Conditioner ($12.98) is a dupe for the Philip B. White Truffle Ultra-Rich Shampoo ($129). Both products will result in silkier and more moisturized hair with the striking difference of a price point.

Spending money on decor.

You want your customers to feel welcomed and you want your personal brand to stand out, but be mindful of what materials you need during the starting phases of your business. Be aware of what needs to be taken care of and materials can be bought at another time.

Keep a budget book.

Keeping track of what items you are constantly purchasing is vital. Understanding what items you need in bulk and what items you may not need constantly is mandatory to understand where your money should be focused on.

Advertisement and Marketing

Utilize social media (i.e. Facebook, Instagram) to gain more customers and spread your business. Using social media platforms can attract a lot of customers. Everyone is on social media platforms, so it’s a perfect way to showcase your work and gravitate more people to check your salon. Posting pictures, hosting classes, or even having a themed event being advertised on those platforms will be a huge impact on your starting business.

Here is a ready to use a template that you can use to kickstart your social media career! All you need to do is fill in the [ ]:

Hi, [name of the salon] was created from my passion of [a specific attribute/passion why they want to start the business]. I do [list some services] Feel free to check it out and contact me at [insert phone number] for an appointment. Thanks!

Ask an At-Home Salon Owner Yourself!

Speaking with other salon owners to better understand what their experience was like is significantly important. Sharing personal advice and having that space to connect with others is helpful in terms of getting a better grasp on the journey of opening your at-home salon.

Shashi Bansal, who has an at-home threading salon, shared some wisdom and advice to people who want to open a salon.

1. What has your experience of owning a hair salon been so far?

It’s quite challenging to own an at-home business because there is so much competition. It’s hard to build a clientele. As with any salon, I offer services such as threading, waxing, and facials but the way to build a business at home is truly through low prices, and word of mouth marketing.

2. What are some hardships to owning a salon at home?

The biggest hardship is to find a proper space. Clients have a lot of expectations, and an at-home garage is not as appealing as it may seem. An at-home salon could be considered “sketchy,” and “unreliable.” Although I have all the qualifications of a beautician, it’s hard to be taken seriously.

3. What are the advantages of having your salon at home?

Doing it on my own time, no travel, convenience of multi-tasking (i.e. housewife duties alongside the business)

4. What are your tips for others who want to open a hair salon?

Assess your skill level, and be ready for your clients. The clients are not ready for you to build your skills; they want professionals. Also, you cannot expect immediate revenue, you have to invest in your idea and be confident in your abilities. This is a high commitment career.

ChakraEdge

ChakraEdge is a tool that helps manage your business as it grows traction. It’s a software that enables you to schedule appointments, make payments, and interact with your customers with ease.

With its easy to use software platform, it’s definitely worthwhile to use ChakraEdge as you start your business so you can focus on other important aspects. Let ChakraEdge help you reach your goals!

Conclusion

Starting your own at home salon can be a tedious and complicated process, but being mindful of your expenses, your personal brand, rules and regulations, and tools like ChakraEdge can be an advantageous step as you start a new chapter, being a business owner.

And for that, congrats!

Feel free to comment on any questions you may have about opening a salon or advice you have down below!